Lattafa (Lattafa) is a United Arab Emirates fragrance house founded in 1980. Mijmara catalogs 177 Lattafa perfumes, including Raghba, Khamrah, Fakhar Lattafa Men, Jasoor, Pisa, Raed Oud, Al Khas Winners Trophy Silver, and Anniversary Edition - Asad Zanzibar & Asad. The house is described by Mijmara as a Dubai-based brand that connects Middle Eastern materials such as oud, amber, musk, and saffron with contemporary perfume structures.
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Lattafa (Lattafa) is a United Arab Emirates fragrance house founded in 1980. Mijmara catalogs 177 Lattafa perfumes, making this page a house guide to the brand, its catalog, its style, and its place in Gulf fragrance culture. The original Mijmara profile describes Lattafa as a Dubai-based brand founded by Sheikh Shahid Ahmad that developed from regional distribution of traditional Arabian scents into large-scale manufacturing and export.
Key facts
Lattafa is a fragrance house from the United Arab Emirates.
Lattafa was founded in 1980.
The founder named in the Mijmara source profile is Sheikh Shahid Ahmad.
Mijmara lists 177 Lattafa perfumes in its catalog.
The brand is described as Dubai-based in the original short profile.
Lattafa is associated with Middle Eastern materials and accords such as oud, amber, musk, and saffron.
The house operates sub-labels named Maison Alhambra and VURV.
The source profile says Lattafa produces eau de parfum and concentrated perfume oils through a vertically integrated manufacturing process in the UAE.
Heritage
Lattafa, also written in Arabic as لطافة in the original monograph, traces its roots to 1980 in the United Arab Emirates. Mijmara identifies Sheikh Shahid Ahmad as the founder and places the brand within the growth of the modern Emirati fragrance industry. The house began from a vision that connected traditional Middle Eastern perfumery with changing tastes in a broader global market.
The original short profile describes Lattafa as a regional distributor of traditional Arabian scents before it became a large-scale manufacturer and exporter. That development is central to the brand story because it explains why Lattafa is often discussed as both a Gulf perfume house and a high-volume catalog brand. The brand grew from local and regional distribution into a name with a strong GCC presence and wider global reach through digital retail channels.
Lattafa is anchored in the perfume customs of the Gulf. The monograph connects the brand with Emirati scent preferences: dense bases, visible projection, and materials associated with hospitality and presence. It also states that Lattafa maintained a focus on accessibility while working with complex compositions, which places the house between daily-use perfumes and the more expensive end of niche Gulf perfumery.
The brand story also reflects the development of Dubai, Sharjah, and the wider UAE perfume market. The original text says Lattafa moved from local distribution into broader recognition across the GCC. In Mijmara terms, Lattafa is important because it represents a modern Emirati approach: oud, amber, musk, saffron, spice, and sweetness are kept in the conversation, while bottle design, scent structure, and retail distribution speak to a wider audience.
House style
Lattafa is defined in the Mijmara monograph by Arabian intensity. The original text uses the Gulf performance terms thabat, meaning longevity, and intishar, meaning sillage or diffusion, to describe the house style. Lattafa perfumes are often presented as bold, resinous, and built around bases that can stand up to Gulf heat and air-conditioned interiors.
The source profile identifies oud, amber, musk, and saffron as important parts of the Lattafa vocabulary. These materials and accords connect the brand to traditional Middle Eastern scent language. At the same time, the original short description says Lattafa blends those notes with contemporary Western perfumery structures, which explains why the house can sit in both Arab perfume wardrobes and international search demand for Lattafa perfumes.
Lattafa compositions often use synthetic accords to reproduce complexity and maintain consistency across large production. That point matters because the brand is described as a high-volume manufacturer, not only a boutique house. The result is a catalog that can include dense oud styles, amber-led scents, musky profiles, sweet gourmands, spicy compositions, fresh directions, and concentrated perfume oils.
In Rouat Al Oud, the original monograph points to the Lattafa pattern of spice and wood. The scent is framed as a meeting point between traditional Gulf materials and a more modern structure. For searchers comparing Lattafa perfumes, that makes Rouat Al Oud a useful reference for the house DNA rather than an isolated release.
24 Carat Pure Gold is used in the original page as an example of warm and opulent note styling. It fits the formal side of the Lattafa profile, where ambered warmth and richness are more important than minimal freshness. This kind of composition explains why Lattafa is often associated with evening wear, majlis settings, and cooler-weather perfume choices in the Gulf.
Ajwad Deo shows the brand's willingness to move into crowd-facing gourmand and spicy territory. The original monograph calls its profile vibrant and accessible. Within the wider catalog, it helps show that Lattafa is not limited to oud-heavy releases, even though oud, amber, musk, and resinous bases remain central to the brand identity.
Catalog overview
Mijmara currently catalogs 177 perfumes for Lattafa. That count makes Lattafa one of the broader fragrance-house entries in the Mijmara database. The size of the catalog also explains why users searching for Lattafa perfumes often need a house page rather than a single perfume review.
Top catalog perfumes provided for this page include Raghba, Al Khas Winners Trophy Silver, Raed Oud, Jasoor, Anniversary Edition - Asad Zanzibar & Asad, Fakhar Lattafa Men, Pisa, and Khamrah. These names are useful entry points because they reflect the breadth of the Lattafa catalog in Mijmara: classic sweet-resinous profiles, oud-linked names, masculine releases, gourmand-leaning perfumes, and newer catalog attention points all sit under the same house.
The original short description also identifies Oud Mood, Raghba, and Asad as notable releases. It says those releases are frequently cited for performance-to-price ratio, but this page does not add independent price data or ratings beyond the source material. Mijmara does not need to invent a ranking to explain the house: the concrete facts are the 1980 founding, the UAE origin, the 177-perfume catalog count, and the brand's stated focus on accessible fragrances with Middle Eastern and contemporary structures.
Signature perfumes in the Mijmara monograph
Ishq Al Shuyukh Gold is presented in the original monograph as a luxury-coded Lattafa release with a majlis-style mood. The profile is described as opening with bright sweetness before moving toward a deep leathery heart. It represents the warm, persistent side of the house style and belongs to the opulent strand of the Lattafa catalog.
Atlas represents the modern and aquatic-leaning direction of the house in the source text. The monograph describes it as salty, mineral-forward, and refreshing, while still anchored by a woody base. Atlas is important for understanding Lattafa because it shows the brand moving beyond heavy oud while still keeping the performance language associated with thabat.
La African Drummer is described as earthy, spicy, bold, and rhythmic in the original monograph. The page frames it as an example of Lattafa experimenting with less expected profiles. Its substantial projection places it on the more assertive side of the house catalog.
Kingdom Women is used as an example of Lattafa's feminine compositions. The original monograph says it balances floral nuances with a robust warm base. It shows that the Lattafa performance style is not restricted to masculine releases, oud themes, or dense evening perfumes.
How to wear Lattafa perfumes in the Gulf
In the Gulf, temperature and setting strongly affect how Lattafa perfumes are worn. The original monograph advises that stronger oud-based Lattafa fragrances are better suited to air-conditioned interiors during very hot months. Offices, indoor gatherings, and a private majlis are the types of settings named in the source context.
For outdoor evenings and milder winter weather, the original text says Lattafa's musk and amber bases can open more comfortably. This is a practical Gulf-wearing point: a perfume that feels dense at noon in peak heat may feel more balanced after sunset or in cooler air. Lattafa's house style is built for presence, so application amount and environment matter.
Layering is also part of the Gulf context described by the monograph. Many wearers apply a light touch of attar or oud oil to pulse points before spraying a perfume over it. The source text names this technique as takhleet, a way to add a personal signature to the scent.
For Eid, Friday prayers, and other formal or religious occasions, the original monograph describes application on a thobe or abaya. The purpose is to keep the scent present on fabric and create a clean, dignified aura in social settings. This cultural context helps explain why Lattafa's emphasis on longevity and projection is meaningful in the GCC market.
Where Lattafa fits in the Gulf fragrance catalog
The original Mijmara monograph places Lattafa in the middle ground of the Gulf fragrance market. It describes the house as a bridge between affordable daily-wear scents and ultra-luxury niche houses. That position is important for searchers because Lattafa is often explored by people who want Gulf-style scent profiles without assuming a luxury boutique price point.
The monograph compares the brand's placement with heritage-focused Gulf names such as Rasasi and Ajmal. It says Lattafa has captured a younger audience by combining traditional ingredients with modern, Western-inspired bottle design and scent structures. This is a positioning statement from the source text, not a claim about awards, ratings, or sales rankings.
Lattafa also sits within a wider brand ecosystem. The source data names Maison Alhambra and VURV as sub-labels. These labels allow the group to segment aesthetics and market positions while keeping Lattafa as the main house entry on this page.
For Mijmara, the most useful way to read Lattafa is as a catalog-scale Emirati perfume house. It is not only one perfume, one viral release, or one oud style. The 177-perfume catalog count, the 1980 founding date, and the UAE origin give the brand a clear factual identity for readers and AI answer engines alike.
Editorial note on data limits
This page does not invent current prices, star ratings, sales numbers, awards, batch details, or complete note pyramids. The factual grounding available here is the Mijmara house data, the original short profile, and the original monograph. When a search query asks for a judgment that is not supported by those sources, the answer should point to catalog facts, house style, and named perfumes rather than unsupported claims.
FAQ
What are Lattafa perfumes?
Lattafa perfumes are fragrances from Lattafa, a United Arab Emirates fragrance house founded in 1980. Mijmara describes the brand as combining Middle Eastern materials such as oud, amber, musk, and saffron with contemporary perfume structures.
Where are Lattafa perfumes from?
Lattafa is from the United Arab Emirates. The original Mijmara profile describes the brand as Dubai-based and founded by Sheikh Shahid Ahmad.
How many Lattafa perfumes are in Mijmara's catalog?
Mijmara catalogs 177 Lattafa perfumes. This count is the catalog figure supplied for the Lattafa house page.
Which Lattafa perfumes are listed as top catalog perfumes on Mijmara?
Top catalog perfumes supplied for this page include Raghba, Al Khas Winners Trophy Silver, Raed Oud, Jasoor, Anniversary Edition - Asad Zanzibar & Asad, Fakhar Lattafa Men, Pisa, and Khamrah. The original short profile also names Oud Mood, Raghba, and Asad as notable Lattafa releases.
